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Chicken-Fried News: Fashion MVP

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In the future, archaeologists will exhume the collapsed remains of Oklahoma City, long buried after earthquakes finally rip open the very earth beneath our feet, and they will marvel at the perfectly preserved and stylishly adorned Russell Westbrook.

California-born but Oklahoma-claimed, Westbrook might be best known as a basketball star now, but every day, he’s Russelling his way into the next Coco Chanel.

Take Westbrook Frames, his eyewear company that just came out with 15 new sunglasses, for instance. Or his various partnerships with brands like Del Toro, Barneys New York and Marcelo Burlon County of Milan. Or the fact that he always looks so pretty.

Most players just end up owning part of a car dealership or putting their name on a steakhouse. Westbrook is going to write his name on the inside of your underwear, and you’re going to pay him a lot of money for the privilege.

God help us all if he ever moves in free agency. He’s the only thing keeping OKC off all those “worst-dressed cities in America” lists.

Print Headline: Fashion MVP

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