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Pet Gazette: EarthWise wisdom

EarthWise Pet Supply’s experienced staff make the store a hub for metro pet owners.


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Tucked into the busy retail hubbub of Belle Isle Station is EarthWise Pet Supply, an oasis of holistic delights for the discerning pet parent. EarthWise carries food for dogs, cats, rabbits, birds, hedgehogs and ferrets. This store features products that are natural and healthy for your animal family.

Steve Goss, the owner of this posh paradise at 1710-G Belle Isle Blvd., wanted a business people and their pets could visit, learn about nutrition and just have a good time.

“I love when customers bring their dogs in,” Goss said. “We get to meet new friends and help these animals get a proper diet to help them live healthy and happy lives. I want this store to be a fun place for pets and people.”

Nutritionist Bel Barrick will be glad to help you find the right food for your furry or feathered friends. She has been working with animals for over seven years, and her passion for proper diet is contagious. “Nutrition is the most important thing we can do for our animals, and many brands out there do not have the adequate elements to bolster a strong immune system. Look at the first five ingredients in your pet food,” she said. “That will tell you a lot about what you are giving your pet.”

EarthWise also offers grooming services by seasoned professional Ashley Allinson. Ashley has been clipping canines for almost fifteen years.

“I’ve always wanted to be a groomer,” she said. “I’ve been around dogs all my life. My mom raised miniature schnauzers, and my grandmother raised and showed white German shepherds. It’s just something I wanted for my life. I love it.”

Ashley enjoys the relaxed environment of the pet store.

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“At EarthWise, I get to spend one-on-one time with each client, making sure they are comfortable and content, especially with the elderly or special needs dogs,” she said. “We had a paralyzed Pekingese come in last week, and I was able to focus on him and make it a good experience. Grooming is not easy, and it’s important that your pet comes in regularly to lessen any stress it can cause.”

Ashley is also certified in pet first aid and CPR from International Society of Canine Cosmetologists (ISCC) and is working toward becoming certified at a grooming seminar this November.

If your dog just needs a good bath, EarthWise offers two self-wash tubs at the store. Chemical-free and soap-free shampoos, conditioners and perfumes as well as aprons, towels and dryers are available. The tubs are raised for your comfort with ramps for easy accessibility. Treats are at the ready for tasty rewards after bath time.

EarthWise is not just a pet store, but a place animal-loving people can gather and learn the latest in pet health or support local shelters and rescues in the community. Weekly events such as DIY Doggie Ice Cream & Cookie Class and Calm Pets Happy Family Essential Oils Class allow the store to be a social hub for the OKC metro. Call 405-607-8965 or visit earthwisepet.com

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